Viral Ad Campaign of the Week: The Chevy Guy Mistake

Chevy Guy mistake video

Not every viral ad campaign is all about sitting down at sales and marketing meetings and planning out how you’re going to be popular. Sometimes it is all about rolling with the punches and moving along with a movement created entirely by the people – and a funny error.

The Chevy Guy viral ad campaign was just such an instence as a mistake lead to a lot of people having fun online. When Chevrolet themselves joined in the fun got real, and really fun. Continue reading

How to Promote Viral Songs with Twitter and SoundCloud Teaming Up!

promote viral songs

If you’ve always wanted to have a viral song, that hit that everyone sings at every club, and that’s bumping out of every stereo all summer long, Twitter and SoundCloud have just made it easier.

Twitter officially announced it on their blog, and SoundCloud soon followed up with an announcement on their page. Having a hit viral song is going to be easier than ever, check out SoundCloud tweeting the good news! Continue reading

Viral Ad Campaign of the Week: Peugeot “The Legend”

peugeot the legend feature

Some weeks here on Viral Tactic during the ongoing “Viral Ad Campaign of the Week” segments I can be very critical. This is not one of those weeks. The new campaign by Peugeot, the French car manufacturer for those Americans who don’t know the makers of the hottest hatchback, is simply called “The Legend.”

The Legend campaign follows up on an older TV ad of theirs from the 1980s. They pay homage to this commercial, and then amp it up to the type of content we expect in 2014! They planned for this to go viral, and it has. You need to learn from them, or you’ll fail to capitalize on the success of a viral ad campaign. Continue reading

10 Ways to Get More Twitter Followers Naturally

ways to get more twitter followers naturally

The goal of your business on Twitter should always be to get more Twitter followers that are relevant and engaged. Let’s cut right to the point as I start showing you 10 ways that you can get more Twitter followers naturally, with plenty of rich examples taken right from Twitter for you to learn from. Continue reading

Viral Ad Campaign of the Week: KLM Airlines Lost & Found

klm airlines lost and found viral ad

Some viral ads are completely unrelated to anything that actually happens around the product or service being advertised. Never has Johnny Walker Blue inspired two rich actors to have a competition over a boat. But the KLM Airlines ad was loosely inspired by the action of KLM’s own actual Lost & Found team…with a touch of cute puppy added!

While this ad has caused a certain amount of controversy due to people being slightly more gullible than they should, it has still helped to highlight the actual work that they do. If a viral ad does anything for your company, highlighting your actual work should be it! Continue reading

Top 10 Viral Content Ideas for your Business!

viral content ideas

What do you say we cut the blah, blah paragraph and get right to the Top 10 viral content ideas that will help spread your message quickly? That sounds like an excellent idea! Free tip: cut out the fluff!

Top 10 viral content ideas that you can use!

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Viral Ad Campaign of the Week: Apple iPhone 5s Dreams Video

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Screen Shot 2014-08-08 at 1.10.50 PMApple is a company that seems to have the perfect…EVERYTHING. The perfect products, the perfect packaging, the perfect stores, and the perfect public perception of their products. All of this is of course a big part of their overall marketing efforts; informing people of what they’re all about.

A brand new video on their sporadically used YouTube page has sparked the imaginations of Apple users, and iPhone lovers in particular. Continue reading

Increase Store Customers with Social Media – Online Lead Generation

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We’ve spoken extensively about viral marketing and crowd marketing here on the Viral Tactic blog. These online marketing tactics can bring in huge numbers of interested people, but how do you turn those new social followers into qualified leads? How do you increase store customers, drive leads from the social media world to your store, and make you actual brick and mortar shop busy?

Today we’re going to look at the basics of taking your online leads, whether you earn these new followers through crowd marketing or some other way, and turning them into sales in your brick and mortar store. Continue reading

Viral Ad Campaign of the Week: GoPro YouTube Channel

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Here on the viral marketing campaign of the week feature we like to focus on one specific video, tweet, or conentrated campaign. Today we’ll be looking at the entire campaign being running on one channel, YouTube, by the GoPro team.

Their individual videos may not be going viral, but their channel certainly has! Continue reading

Viral Ad Campaign of the Week: Thai Mobile Ad “Technology will Never Replace Love”

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Creating an ad based on love for your child should be an absolute slam dunk, home run in the bottom of the ninth success. This Thai mobile ad, however, is proving to have stirred up some controversy around parenting stereotypes. For those that simply watch this latet tear-jerker Thai mobile ad for what it is, it has stirred up the exact positive emotions which it meant to evoke. Continue reading