Viral Ad Campaign of the Week: Burger King’s #ProudWhopper campaign

Every celebration is an opportunity to create a viral video that supports the event or holiday itself, while helping expose your product and maybe a little bit about humanity. Burger King’s #ProudWhopper, or Proud Burger, viral video does just that in a way that is both disturbing and heart warming.

Viral Ad Campaign of the Week: Burger King’s #ProudWhopper campaign

Continue reading

Viral Ad Campaign of the Week: Always #LikeAGirl

Gender roles and stereotypes have been a hot topic in the marketing world lately, breaking them down that is! This thought going through the public consciousness has been capitalized upon by Always with their #LikeAGirl video campaign, as well as their Twitter efforts. Continue reading

Viral Ad Campaign of the Week: First Moon Party

Welcome to the second of our ongoing series of Viral marketing campaigns of the week. This week, we’re looking at a product that either gets a completely, well, I want to use the phrase ‘bollocks treatment,’ but that may be an odd choice, and hard for American readers to understand. Continue reading

The New Twitter GIF Feature: Go Viral in a Series of Photos!

Twitter is always working to bring new and innovative features to their users. They announced on their blog that they will now allow GIFs to play in tweets. Or as Mashable groaningly put it: “Twitter gave its users a GIFt on Wednesday.”

The GIF feature is only available on the Twitter.com homepage, iPhone and Android devices. This covers most usage on Twitter, a full rollout to all devices is expected. So, how can you start reaching people with a Twitter GIF and see your follower numbers grow? Keep reading! Continue reading

George RR Martin Joins Twitter: Gains Instant Twitter Followers

George RR Martin may be the most famous writer of books that spoil TV shows on Earth. His wildly successful Game of Thrones books drive the wildly successful Game of Thrones TV show.

He recently joined Twitter to instant results. His success in gaining instant Twitter followers is entirely due to his activity outside of Twitter: others should take note.

Continue reading